Franziska Scheffter - Social Media Manager / Public Relations / Accounting
Born in Berlin and raised in the state of Brandenburg. Franziska discovered her passion for sports - especially dressage riding - as a child. She came to “Jugend Dirigiert” through Alexander Saier and was immediately fascinated by the parallels between the world of conducting and the world of riding. It is the "non-verbal" communication between horse and man as well as conductor and orchestra that sets the decisive pace. Scheffter, who studied communications management and trained as an industrial clerk (BSP - Business & Law School), has been working for “Jugend Dirigiert” for six years now and is responsible for online marketing and general back office, among other duties. Scheffter worked in the fashion industry during her school and university years and developed her creative eye during that time, making her the perfect person for all questions regarding corporate design.